Miniso Philippines opens two more outlets

Japanese lifestyle brand Miniso Philippines has opened two more outlets in Manila, with four to follow soon.

Its first store in the Philippines, at Robinsons Place Manila, opened in June, with the latest stores in SM City San Lazaro and SM City Manila.

Miniso has more than 1400 retail stores in more than 40 countries and regions. The grand opening of its SM City Manila outlet featured Filipino teen actor Ruru Madrid and actress Gabbi Garcia, both from GMA Network, along with City of Manila vice-mayor Honey Lacuña, Miniso partners and mall executives

Miniso was jointly founded by designer Miyake Jyunya and Chinese entrepreneur Ye Guofu with a brand proposition of “simplicity and going back to the essence”.

More 80 per cent of the brand’s products designs originate from China, Japan, Korea, Malaysia and Singapore. Products include home necessities, jewellery, seasonal items, digital accessories, office supplies, beauty products, stationery gifts, and food and drinks. Miniso stores can be found in Australia, China, Hong Kong, Japan, Korea, Laos, Myanmar, Nepal, Singapore, Thailand and Vietnam.



  1. william badillo posted on January 22, 2017

    We heard before that there ayala mall in lipa near the STAR tollway balete exit. Design similar to nuvali in sta.rosa. May i ask how true reply

  2. Anthony Raymond posted on April 15, 2017

    Good luck Miniso! Congratulations Mr. Michael Hong reply

  3. CAroline Sison posted on October 17, 2017

    I would like to forward a letter to your email regarding my encounter with your store in Makati. This letter has been received by the store manager and I would like to forward it to head office as well so as to better your system. In a nutshell, I purchased some items in your store and when I got home to check there was an item missing in the bag which was not included. I am sure that your cctv camera behind the cashier counter would catch the incident. I am hoping that it is not intentional. But for whatever case, I am writing about the incident so that your office will know about it and can rectify the problem. I will wait for your email address at the email I indicated above. Also, the email address given by the store manager to my daughter, who went back to the store to retrieve the merchandise I had paid for, is [email protected] However, I wanted the email of the miniso headquarters itself. Thank you. CAroline Sison reply

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